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Save. Suicide Awareness Voices of Education

For the Media

SAVE has been at the forefront of suicide prevention for nearly 20 years. Keeping abreast of the range of developments in the suicide prevention and depressive illness fields means an array of knowledge is available for interviews by the media.


SAVE is a leader in the field of suicide prevetion in producing safe and effective Public Service Announcements. Our PSAs target a broad audience of gatekeepers, friends, family and coworkers of people who are suffering from mental illness and may be suicidal. SAVE encourages people to take action, find out more information and help someone the care about.

SAVE provides televsion, radio, print, indoor/outdoor and website ads for media outlets looking for materials promoting the important topic of suicide prevention at no cost. Click here to see our TV, radio, print and sign materials and call 952-946-7998 or email to order a copy of SAVE's PSAs.



To schedule an interview or to gain background and insight on news stories, contact SAVE's Executive Director, Dr. Dan Reidenberg at, or call SAVE at 952-946-7998.


The Role of the Media in Preventing Suicide

In a perfect world, the media's role of reporting the truth and its job of serving the public good would not conflict. In the real world, however, these two roles can clash-and one of the areas in which this clash occurs is the media's reporting on suicide. Unfortunately, the very service of reporting a suicide can encourage some people to attempt suicide themselves. While these suicides are not caused by media attention itself, there is a danger that people who are depressed or who perceive their personal problems as insurmountable may find in these reports a model of resolving their problems.

Fortunately, reporting on suicide can be accomplished in ways that serve both the truth and the public health. There are steps the media can take to minimize the possibility that its coverage of suicide will contribute to additional suicides. There are also steps the media can take to proactively contribute to preventing suicide:

The Recommendations for Reporting on Suicide were developed by leading experts in suicide prevention and in collaboration with several international suicide prevention and public health organizations, schools of journalism, media organizations and key journalists as well as Internet safety experts. The recommendations are based on more than 50 international studies on suicide contagion.

Visit for complete information, or to download the Recommendations, please click here.


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